The marketing research process is much easier when you're working with someone who speaks the language of your category and doesn't require an education on the dynamics of your industry.

That's why MRSI has built a wealth of knowledge and expertise in industries including consumer products, financial services, healthcare, insurance, pharmaceutical, restaurant, and retail.

As you face shrinking budgets, fierce competition and intense pressure to deliver results, MRSI is committed to providing marketing research solutions to help you grow your business and maximize customer retention.

Whether you need new product development, to measure customer satisfaction or to reach a new market segment, MRSI can provide the consumer insight necessary to help you succeed.

ORC International Acquires MRSI to Expand Offering in Consumer Space

By combining ORC International's global reach and breadth of research capabilities with MRSI's industry expertise, the firm is now able to offer clients a powerhouse of high-impact consumer research solutions. Under the ORC International brand, Todd Earhart, MRSI President, will now lead ORC International's Consumer practice.