MRSI - Identifying opportunity through custom research

Lori Kelley

Lori Kelley, Executive Vice President

kelleyLori Kelley, Executive Vice President, has been involved in the research industry for nearly 25 years. Lori manages a client base specializing in research for consumer packaged goods, service companies, retail stores, and restaurants. Throughout her career, Lori's primary marketing research experience has included a wide variety of concept/product testing techniques, customer satisfaction research, tracking research, and a multitude of ad hoc research initiatives. Prior to joining MRSI in 1991, she spent over 10 years at the BASES/Burke Institute where she functioned as a project manager, research analyst and account executive. Lori has an MBA from Xavier University with a concentration in marketing.